Online Business

  • 4 Ways To Earn Money Online

    There are many ways to earn money online but ultimately they fall under 4 different buckets.

    In this post and video I’m sharing the 4 common ways you can build a stream of income online, with specific ideas for each so you can get started with your next side hustle or online business today.

    Sell Digital Products

    The first way to earn money online is to sell digital products. Of course this is my first in the list because it’s one of my personal favorites even though it is NOT how I make most of my own income online. 

    For this income generating activity you create and sell digital products like printables, spreadsheets or courses. You can sell these digital products on marketplace websites like Etsy or on your own website too.

    15 More Digital Product Ideas To Sell Online To Make Passive Income 2021

    You can create products using a design app like Canva or Adobe InDesign where the end product will be an image file or a PDF. For an online course you can use a platform like Teachable that makes it super easy and actually walks people through how to create online courses too. There are many, many different types of digital products.

    There are so many different benefits to creating and selling digital products:

    • only have to create it once
    • no physical inventory or space needed
    • low cost to create products (free programs like Canva)
    • can automate everything and make it very passive
    • sell it over and over to many people

    Creating a digital product can be very easy. There are many design programs that allow you to easily create items without any graphic design experience. If you want to sell an educational digital products there are many ways to do this as well via programs like Teachable that help you sell a course.

    Below are some of the programs that you can use to create and sell digital products:

    Adobe InDesign – This program is very robust and the absolute best for creating printables. It’s the most professional, most reliable and has the most flexibility. There is a learning curve because it’s a professional program but it’s worth it for the hassles it removes. Try creating with Adobe InDesign’ free trial. 

    Canva – Canva is one of the best free editing programs where you can create a digital products. The paid version of the app is even better with many bonus features that help take your work to the next level. Try creating with Canva.

    PicMonkey – This is a program built heavily around photo editing but you can also create digital downloads through PicMonkey. In addition, if you plan to sell things like stock photos or mockups it is ideal. Try creating with PicMonkey.

    Teachable – If you plan to sell a course as a digital product then you need to look into Teachable. It’s the leading option to create, market, and sell your knowledge as a course. Try creating a course with Teachable.

    How To Choose A Digital Product To Sell

    The best way to sell digital products is to go into a niche with less competition.

    I’ll be honest, the niche I’m in sucks because there is a huge amount of competition and everyone sell basically the same thing. Thats why I’ve ventured into new digital product niches with less competition. 

    Let me show you what I’m talking about. 

    Every YouTuber and blogger that talks about money has a budget printable or a savings tracker and these are very easy to rip off (people do it all the time). When you search budget printable on Etsy for example you get over 25,000 results… and that is just on one website! It doesn’t even consider all the other places people sell these. 

    So let’s instead think of something else and see if it has less competition.

    My sister-in-law is a nurse so let’s look up something related to her career or studies. When we search this nursing study term that auto-populates in Etsy we see that the competition is much, much less. But I also know that people are searching for it because it auto-populated in the search bar and just personally I know a lot of nurses who bought tons of study material to get through school.

    That’s how you find a good niche and then you can create a digital product to sell for that market.

    Create An E-Commerce Store

    Another popular way to make money online is to create an e-commerce store to sell physical products.

    Some people do this with products they have made themselves locally like my husband but to make it more efficient and scalable in order to earn higher levels of income most people use a partner like Alibaba.com. 

    If you haven’t heard of Alibaba.com before, it is a leading business to business trading e-commerce marketplace. This means you can connect with suppliers in order to source products for your e-commerce store instead of making them yourself. Alibaba.com has more than 100 thousand suppliers across the globe in 40 major categories so they’ve got the supply chain set up for almost anything you may want to sell online.  

    How To Create A Dropshipping Business (6 STEPS) | Dropshipping Explained For Beginners

    There are billions of product variations on alibaba.com and there are multiple ways for you to look for trending products that would sell well online in the current market.

    They also have the option for you to either purchase inventory in bulk and then resell via your store or to create a dropshipping store. There are multiple different e-commerce business models that you can choose from to fit your needs.

    How To Choose A Product For Your E-commerce Store

    When evaluating potential products to sell you will want to ask yourself several questions:

    • Does it have high profit margins? When you are running a product based business you will want to find a quality product that you can buy at a low price and sell at a higher price. The difference in price is what will be your profit. The higher the profit margin with your product the more money you’ll have to spend on other parts of your business like advertising.
    • Are people actively looking for this solution? Are your potential customers looking to buy what you have to offer? If you want a successful online business you want to sell something people are actively looking to buy. How do you find out if they are looking to buy? Instead of guessing based on your intuition, you should instead do keyword research. Are people searching for it? If they are searching for your product then there is existing demand and this would make a good product choice.
    • Is it trendy? Products should not only be a solution to a problem but also a trending product because it will be much easier to sell. How do you find a trending product? One of the best options to search for trending products is to go to alibaba.com where there are billions of products you can see and evaluate what’s trending based on sales. Look through the different sections on alibaba.com about what is popular and trending and drill down to the product category you are interested in.

    Selecting a product will be much easier after you’ve asked yourself these questions and done the research necessary to find a good product to sell. Just like with the digital products you’ll want to evaluate the market and the competition to pick your products. 

    Become A Content Creator

    Creating content is my favorite way to earn money online and it’s the one I’ve made the most money with thanks to YouTube.

    Content creation is a valuable skill and you can use it to earn money online by creating content for yourself or even freelance those skills to others.

    Creating content can look very different depending on your niche, your platform, and your own unique style. There are full time content creators that are bloggers, YouTubers, Instagram models, etc.

    Ways to make money with content creation:

    • advertising revenue on your content
    • brand sponsorships
    • brand partnerships
    • affiliate marketing
    • tip jars
    • patreon or other memberships

    Each of these revenue creation methods can be effective on any platform. The best part of being a content creator is that you can layer the different monetization methods and make money by multiple methods.

    Freelancer / Service Provider

    Freelancing is a way to earn money online where you sell the skills you have to others who need that work done. It’s often the fastest way to earn money online because you can quickly get started on projects that pay.

    Personally I’ve used freelancing to make money by selling my skills with content creation, SEO, and even building online shops for people. 

    Freelance work can be a great addition to your income streams if you need to increase your income but can’t wait for passive income streams to pay off. You can apply for and start doing freelance work within a couple of days.

    What kind of work can you do freelance jobs?

    You can find freelance work easily with many skills like:

    • writing
    • SEO
    • editing
    • video editing
    • graphic design
    • website design
    • voiceovers
    • programming

    And many more! Whatever skill you have can be useful as a freelancer.

    Where can you find jobs?

    You can sell your freelance skills on sites like these:

    You can also contact local businesses around you and look on local websites where businesses may have listings or talk about things that need to be done based on skills.

    If you’ve worked in a certain field and have a good reputation you will also be approached with jobs by contacts.

    Read More

  • 6 Income Streams (How I Doubled My Income)

    I shared a video on YouTube that covered my 6 streams of passive and active income that have doubled my income in the past year.

    My day job provided my main income for many years but in the last year I’ve used the other 5 income streams on this list to fully double my income.

    Why I’ve Built Multiple Income Streams

    In this video I’m revealing my 6 streams of income. I’ve found building multiple streams of income over the last two years has really helped us create a solid financial foundation and a whole new business for myself!

    I’ve been building these income streams over the past two years because of one important lesson: a job is not enough.

    One income stream is not enough.

    I’ve been let go from a job unexpectedly and I’ve work for a company that went under. After several unexpected job changes over a couple of years I realized that no job was 100% secure. After seeing how a pandemic in 2020 changed many people’s lives as well, I knew that one income stream from a job could never be enough.

    Building multiple income streams builds a web of financial security. If one income stream slows or disappears you have others to pick up the slack. You also have a much higher chance of saving money and building up a nest egg because you will be earning more money.

    I’ve worked hard to build up these multiple income streams and I’ll continue to do so.

    Passive Income Vs Active Income

    My income streams include both passive income and active income streams.

    Passive income is where you earn money without active involvement or work.

    Active income is where you trade your work and time in order to earn money.

    These income streams are very different but both have a place in building a solid financial foundation of multiple income streams.

    Having passive income streams can change your life which is why I focus so much on my favorite passive (and mostly passive) income sources: digital products, affiliate marketing and YouTube.

    It is important to remember when building passive income streams that all income streams require something: either time or money.

    To build passive income you have to invest upfront with no guarantee of returns.

    For most of my passive income streams I’ve had to put in a lot of time to building out my content and learning skills to be successful. You can cut this short and save time by spending money but either method will require something of you. Passive income can’t be created from nothing. But the great news is that it can be created.

    We can create our own incomes. We can create multiple income streams.

    Income Stream 1: Day Job

    I currently work a full time, 8-5 corporate job. It has been my main source of income for the last five years and has allowed me the security to build up my secondary income streams.

    There are many benefits to having a full time job:

    • biweekly paychecks you can count on (for the most part)
    • predictable income each paycheck
    • feelings of stability and security
    • base to build multiple income streams
    • 401k access with 4% match
    • health insurance subsidized by employer
    • FSA accounts for childcare and health
    • other benefits like free food, holiday parties, occasional bonuses

    There are definitely benefits to working a regular job and no one should ever feel like it’s not a good option. I just personally think it needs to be one option of many.

    Working at my job is active income where I trade my time for money.

    Income Stream 2: Investment Returns

    Investment returns and dividends are the most passive income on my list. I purchase stocks and those stocks work for me by either growing or paying a dividend.

    I love investment returns as an income because it is so passive. Once you purchase the stocks you are done and just sit back and let those companies work for you.

    Currently I earn dividends in my retirement accounts and in my taxable brokerage accounts. I also consider the minimal savings account interest earned in this category.

    Income Stream 3: Freelance Work

    In addition to my full time job I will also take on some freelance work for clients. This is not a huge income stream for me because it is active income that requires my time, but I enjoy helping a few former clients.

    Freelance work can be a great addition to your income streams if you need to increase your income but can’t wait for passive income streams to pay off.

    What kind of work can you do freelance jobs?

    You can find freelance work easily with many skills like:

    • writing
    • SEO
    • editing
    • video editing
    • graphic design
    • website design
    • voiceovers
    • programming

    And many more! Whatever skill you have can be useful as a freelancer.

    Where can you find jobs?

    You can sell your skills on sites like Fiverr or Upwork, or just contact local businesses around you. If you’ve worked in a certain field and have a good reputation you will also be approached with jobs by contacts.

    Income Stream 4: Digital Products

    Selling digital products is a fantastic passive income stream. In fact it is one of my favorite income streams and the most consistent one I’ve created online.

    Digital products come in many formats and niches so there is endless opportunity to create something that you can sell digitally to customers. The best part? Once you’ve created a product you can sell it again and again.

    I started an Etsy shop and sell budgeting and saving printables because I created them for myself, but there are many different ideas out there.

    Some digital product ideas include:

    • SVGs
    • PNGs
    • Planners
    • Guides
    • Templates
    • Wall Art
    • Mockups
    • Courses
    • Digital Stickers
    • Digital Planners
    • E-books
    • Checklists

    Want to get started with digital products as an income stream? Check out these posts:

    Income Stream 5: Affiliate Marketing

    Affiliate marketing is a fantastic income stream for content creators. It’s one of my favorite and most profitable income streams.

    Every month now I earn thousands of dollars in affiliate marketing revenue. The best part is that I only recommend products I actually use and love so I get paid for doing something I would do anyway.

    With affiliate marketing you promote products or services and get paid when you refer a customer. You have a custom link with your data that lets a company know when you have sent them a sale. For each sale you get a kickback.

    Affiliate programs range in types and profitability. Many larger companies offer 1-4% of sales that you refer. Smaller companies or fellow content creators can offer up to 50% of the sales. Then other companies pay per lead or have recurring payments.

    There are many ways to earn money with affiliate marketing!

    Want to learn more about affiliate marketing? Check out these posts:

    Income Stream 6: Advertising

    My final income stream is advertising. As a content creator I make money from the ads shown on both my YouTube channels and my websites.

    I like the advertising model of online revenue creation because it’s enough to support my work but it doesn’t force my audience into anything. They can choose to watch and ad or not. They can scroll by or click an ad.

    Advertising can be a very low paying form of income compared to something like affiliate marketing. For many niches ad rates are very low. However, if you enter a high paying ad space you can earn decent income without a ton of views.

    Luckily for me my interests overlap with well paying ad rates. Financial niches tends to have better paying ads for creators and YouTube ad rates for financial channels can be quite lucrative.

    Those are all 6 of my income streams. Adding them all up has put me in a much better financial situation and I’m so glad I went about building multiple income streams!

    Read More

  • How To Create A Dropshipping Business (6 Steps)

    Dropshipping is a popular online business model that’s often glamorized and promoted by online gurus. It’s one where you can potentially earn huge profits, but also one where many people fail.

    In this post and video I’ll be sharing how you can start your own dropshipping business in 6 steps.

    You can also watch this video about how to start a dropshipping business in 6 steps on YouTube.

    What is dropshipping?

    Dropshipping is a method of fulfilling retail orders where the seller does not keep the product in stock at their physical location. Instead when the store makes a sale of a product using the dropshipping model, the seller then purchases the item from a third party who directly ships it to the customer. With this method the seller never handles the product directly. 

    Dropshipping is popular because not handling inventory and fulfillment cuts down on many of the negative aspects of selling physical products. This allows you many benefits like lower capital to start your business, lower overhead to run the business, and location flexibility. It also makes it easier to test things and scale your business when things work.

    For these reasons and many others, dropshipping is a popular online business method.

    Dropshipping is not a get rich quick plan despite what some gurus or YouTube videos might tell you. Like any other business idea it will take a lot of work and a long term perspective to see success. If you are hoping for six figures in six weeks then you’ll need to readjust expectations to avoid being very disappointed.

    However, once you create realistic expectations about the work and results you can achieve, this can be a great business with huge potential profits. This is a great business idea for someone working a 9-5 job to build on the side and many dropshipping stores can generate over $1,000 per month within 12 months from part time efforts.

    Now let’s look at the steps you’ll go through in order to start a dropshipping business.

    Step 1: Choose Your Dropshipping Business Idea 

    When setting up your business you’ll need to invest into choosing the right business idea and setting it up for success.

    For people setting up a dropshipping business for the first time it’s always a good idea to invest time so you understand how it works and build up a knowledge base for making improvements. Investing your time into building a dropshipping business will teach you how the business works, how your customers and markets operate, and new skills to make you a better entrepreneur. 

    Choosing your dropshipping business idea will determine what products you actually sell so it’s necessary to do market research. 

    You’ll want to look at trends, competition, and profitability in various potential niches in order to pick your idea. That idea will determine which products you actually sell in the store.  

    Picking products to sell can be difficult but you can draw inspiration from trending product lists, browsing product ideas on Google Trends, and doing keyword research on sites like Keywords Everywhere. 

    With dropshipping the most successful stores tend to focus on specific niche areas like small dog lovers or overnight campers where you are selling products to a very specific customer. 

    Step 2: Source Your Products 

    Once you have done the research and selected a business idea with a specific niche and target market, you’ll have to decide what products to sell and where to source them from. 

    There are several options for this with the leader being Alibaba.com. If you haven’t heard of Alibaba.com before, it is the world’s leading global business to business trading e-commerce marketplace where you can find and source products from more than 100 thousand suppliers across the globe in 40 major categories.  

    Alibaba.com is a marketplace that makes it easy to find products to sell online from dropshipping suppliers.  Whether it’s electronics, fashion, toys, or other trending items, you can find products with good profit potential from dropshipping suppliers around the world. You can evaluate the product quality, shipping times, supplier info and further vet each supplier by contacting them directly. 

    Choosing your dropshipping supplier will be critical to your business success. A supplier will be the backbone of your business. Your business will fail without a good supplier constantly shipping products to your customers on time as promised.

    On Alibaba.com you can connect with and find the right supplier for your dropshipping business. For every product you might potentially sell you can reach out to suppliers across the globe to make sure they can provide the high quality service you will need to grow. Alibaba.com offers helpful tools for this like Verified Sellers and Trade Assurance.

    On Alibaba.com you can also evaluate potential products you may want to add to your store based on their lists of top products and trending products. 

    Once you’ve decided on the products you plan to sell and the supplier who will ship them, it is then time to build your e-commerce store.

    Step 3: Build Your E-Commerce store website

    Building an e-commerce website is the next step.

    I highly recommend you use an e-commerce platform like Shopify for this step as you’ll save yourself a lot of headaches instead of trying to use other services that you’ll have to mold to make fit this business type. 

    This e-commerce store you will build will be where you send all your traffic, take orders, and process payments. Shopify makes all of this a breeze and it’s super easy to build and launch a new e-commerce website. Since Shopify is a complete commerce platform it makes it easy to then manage products, payments, and make sure orders are fulfilled. 

    Shopify offers a free 14 day trial so you can build an online store and familiarize yourself with the platform to see if it will be a good fit for you. 

    Step 4: Get Your Finances In Order

    Before you start marketing your store and receiving sales you’ll want to make sure you have your finances in order.

    This step includes deciding on your business structure. You can definitely start a dropshipping store as a hobby but if you are serious you will want to set up a legitimate business entity. I’m not a lawyer and this is not legal advice so you’ll have to look into which is best for your situation from a sole proprietorship to a limited liability company (LLC) to a C corporation. Most small businesses are either a sole proprietorship or LLC but you’ll need to do your own research and consult with a professional to make a decision for your business.

    Along with the business type you will also apply for an employer identification number (EIN) that is like a social security number for your business. That number is what you’ll use to file your taxes, open a business bank account and more. 

    Opening a business bank account is actually once of the first things you’ll want to do since blending your personal and business finances is a common new business owner mistake. Keeping these separate makes life much easier and opening a new bank account in your business name is one of the easiest ways to keep things separated. It will also make your business accounting much easier.

    Another recommended step is to apply for a business credit card that you use for business expenses only. Because you’ll use a card to place orders with the supplier after you make sales you’ll want a credit card that offers both protections and serious rewards. You can find many business cards that offer great promotions and I’ll leave a link in the description for my favorite business card that I use for my business.  

    Other things you’ll want to consider as you are setting up and getting ready to make sales are learning about and collecting sales tax, getting local business licenses, and any other legal or financial requirements that may apply to your location.

    Step 5: Market Your Store 

    You’ve done all the behind the scenes work and the final step is to market your dropshipping store. Standing out in any online space can be difficult so this step will be the hardest and also take the longest to find success. And as a dropshipper you’ll want to put in extra effort to the marketing and advertising efforts since they will be what sets you apart from others who may sell the same products.

    There are many different ways to market an online store. Some of the most successful for dropshipping include:

    Paid advertising

    • These ads on Facebook & Google are scalable and products perform well on both platforms since they tap into the desire to impulse buy.
    • Facebook and Google both have perfected advertising on their platforms and this work can help you market your store.
    • This is a very successful method for most businesses but it does take time to test and refine your ads and campaigns. 

    Influencer marketing

    • This method is a more affordable method to reach a larger and often more targeted audience.
    • Partnering with an influencer can help you reach a niche market and many people trust influencers more than traditional advertising.
    • You can negotiate either a flat fee upfront or an affiliate model where they get paid per sale they bring you.

    Content marketing

    • Long term strategies will include content marketing and it’s one of my personal favorites.
    • You won’t see success immediately but it will build a trust factor around your store and is a great addition.
    • Some examples include creating a YouTube channel, making a blog around the niche you chose, starting a podcast, growing a Pinterest account, or creating shareable infographics. 

    There are many other ways to market your dropshipping store but these are some of the most effective based on successful dropshipping case studies.

    As with any business plan you’ll want to keep an eye on what is working and what is not working and then work to adjust your marketing strategy as needed to lower costs and increase your revenue. 

    Step 6: Keep Testing and Refining

    The previous five steps are all you need to get started but the final step is what you will be doing ongoing:

    Testing. Analyzing. Refining your business. 

    After marketing for a while and making sales you’ll be able to look at results via your analytics and see what is working and what needs more work. Constantly asking questions and trying to evaluate better ways to do things will help you reach higher levels of success over time. 

    Make sure you look at and track the same statistics over time to measure your store’s success. Dropshipping is very much a numbers game and making sure you are measuring things will be key to your store growing over time. It will help you make smart decisions and get to the next level. 

    This method of online business is a great option if you are wanting a low-risk, low-cost way to start. Thanks to sites like Shopify and Alibaba.com it’s easier than ever to get this type of business up and running. 

    I hope this guide to getting started with dropshipping has been helpful and inspires you to create your own store and path to succeGss. Dropshipping can definitely lead you to financial freedom and the life you’ve always dreamed of as it has many other ecommerce income creators. 

    Remember that you don’t have to be perfect, you just have to get started.

    Read More

  • Free Websites To Start & Grow Your Online Business

    Over the last few years I’ve grown an online business that started from a hobby YouTube channel to a larger business with multiple income streams that help support our financial goals. I’ve done this all using mostly free websites so I could keep as much of the profit from this business as possible.

    Today I’m sharing some of the best free websites I’ve used or recommend for others growing an online business. After learning so much about creating and growing an online business I’m happy to tell you that it’s one of the best ways to start a business because you don’t have a ton of upfront costs thanks to websites like these.

    Canva Canva is my go to free website for anything design related. I create all of my Youtube thumbnails, Instagram posts, and many of my digital products using Canva.

    I currently pay for a pro subscription to the site but you can do so much with the free version of the site. It’s an incredible tool that is under utilized by many.

    Alibaba.com – Alibaba.com is the first site I recommend whenever someone asks me about building a product based business instead of digital products. On Alibaba.com you can create a free account to research products, then also source manufacturers to create the products your want so you can order products to sell to your customers. 

    They make it easy to find products but also offer helpful tools like Trade Reassurance and Verified Seller accounts to make sure you are protected as you order products to build your business.   

    YouTube – This free website is obviously one of my personal favorites since it has allowed me to create a business, but it’s got so much potential for other business owners as well. You can create a channel to grow your influence in a specific area and then sell your services, coaching, or high ticket items.

    You can also create a channel and grow your business revenue by monetizing your videos with ads or things like affiliate marketing. In fact you can create a profitable YouTube channel without even showing your face.

    Trello – Once you’ve grown your business to a certain level you will likely need some sort of project management tool to help keep you on track for your deliverables.

    With multiple YouTube channels and Etsy shops I realized I had to get organized so I tried out several options and discovered a love for Trello to help me create a better system for my content ideas and processes. Like many of the websites on this list Trello has a free and paid plan but so far the free plan has been more than enough for me to get better organized.

    Trello can be a bit challenging to use at the beginning but it’s amazing how it lets you create projects and checklists that can then become daily and weekly tasks. It’s also excellent for keeping a running list of ideas which is something I always have going!

    Google Drive – All of the free Google apps are amazing for helping run an online business without spending any money. Setting up a Google account gives you access to so many free amazing tools and one of my favorites is Google Drive.

    With this free tool you can create documents, spreadsheets, presentations and more that are web based, easy to share, easy to edit, and accessible anywhere. I use Google docs to create all of my product outlines and blog posts and I know a lot of people use the tools to create products for sale like budgeting spreadsheets in Google docs.

    Start Without Spending 

    These free websites have all been an amazing help to my online business growth. It’s amazing that there are so many powerful FREE tools out there now that you can use to start and grow an online business.

    I started by online business using these free tools and I’ve grown it to surpass my day job income. I know from experience how you can utilize completely free resources online in order to grow. Not having money to start is no longer an excuse.

    If you want to start and grow an online business you don’t have to put up huge amounts of money. All you truly need is some time and the desire to build something. I hope these free websites help you get started building your business.

    Remember that you don’t have to be perfect, you just have to get started.

    Read More

  • How To Start An Online Business For Beginners

    Are you thinking of starting an online business but don’t know where to start? Today we are going to cover a very basic overview of how to start an online business online from scratch.

    There are so many options for starting an online business and when you start researching it is easy to get overwhelmed. It’s easy to give up before you start or worse, get sucked into a scammy offer about building a business that leaves you poorer with no real success.

    In this video we will walk through the basic steps so you know what your process will look like starting an online business as a beginner.

    Types Of Business

    First you have to decide the type of online business you want to start. There are two different types of online businesses you can start. You can start a services based business or a product based business.

    With a services based business you are selling your expertise or your skillset packaged as a service.   

    With a product based business you are selling either digital products or physical products through an online store.

    It’s that simple. The complications of starting an online business come through the different methods and types of products or services you offer compared to the competition. 

    Find Your Product

    Once you’ve decided on the type of business you are opening then it is time to decide on your offering. For the purpose of this video we will decide upon opening an online store selling a physical product. 

     If you want to sell a physical product online then you’ll need to decide on which product and where to source it.

    One option for this is to use a site that connects buyers with suppliers. You can use sites like this to evaluate products and purchase inventory for your online store.

    There are billions of product variations out there that you can source for your online store. You can look through many of these websites that sell inventory in order to find out what is hot and what others are buying. There are multiple ways for you to look for trending products that would sell well online in the current market. 

    When evaluating potential products to sell you will want to ask yourself several questions:

    • Does it have high profit margins? When you are running a product based business you will want to find a quality product that you can buy at a low price and sell at a higher price. The difference in price is what will be your profit. The higher the profit margin with your product the more money you’ll have to spend on other parts of your business like advertising.
    • Are people actively looking for this solution? Are your potential customers looking to buy what you have to offer? If you want a successful online business you want to sell something people are actively looking to buy. How do you find out if they are looking to buy? Instead of guessing based on your intuition, you should instead do keyword research. Are people searching for it? If they are searching for your product then there is existing demand and this would make a good product choice.
    • Is it trendy? Products should not only be a solution to a problem but also a trending product because it will be much easier to sell. How do you find a trending product? One of the best options to search for trending products on sites like Google trends, or similar research websites. You can look up different types of products or product categories and evaluate based on the increases in search volume. Once you have a few ideas of what is popular and trending you can then drill down to the product category you are interested in working with for your online business.

    Selecting a product will be much easier after you’ve asked yourself these questions and done the research necessary to find a good product to sell.

    Once you’ve settled on the product you want to sell you will buy the minimum quantity option so you can move on to the next steps and start to test your business idea. 

    Open A Website

    Once you’ve decided on your product and purchased your inventory then it is time to set up your shop by creating a website.

    For most online businesses I highly recommend you build your website with Shopify since it makes everything super simple to set up and manage. You’ll also only pay a flat month fee for all of the amazing inventory management and website tools instead of giving away larger portions of your profits via fees. 

    If you need a step by step tutorial on how to open a Shopify store I have other videos walking through that process which is very easy even for beginners.

    Shopify works for all online businesses including digital products and services so it’s a great solution no matter what type of online business you have decided to start. 

    I personally have used Shopify for digital products but it is even better when you are running an online business selling physical products.

    You can open up an online store, list your product, and go live in less than an hour with Shopify. Then you are ready to move on to the next step of starting an online business.

    Promote Your Products

    Promotion is incredibly important when you start an online business. The idea of “if you build it they will come” does not exist when you are starting an online store.

    You will need to promote your products and online store in the beginning until you have a regular customer base or online following.

    There are many, many different ways to promote a product online. You might try any one of these or combine many of them to see what works best for you.

    Types of promotion could include:

    • Sharing products on Pinterest
    • Making ads on Facebook
    • Creating TikToks showing the product in use
    • Creating videos of the products on YouTube
    • Sending products to influencers for reviews

    The method of promotion that will work best will depend on the product and the target market you are selling to. If one does not work, do not be discouraged, just try a new one until sales start coming in consistently.

    Refine & Repeat

    The previous three steps are all you need to start an online business. What comes next is refining your process and then repeating what works.

    This is the period where most people give up because it takes work to get it all right – the right product, the right market, the right price point. But once you do you can find success beyond your wildest imagination. Many, many people have done so with online businesses and it has changed their lives and their finances.

    Success is out there waiting for you too.

    Remember that you don’t have to get it perfect, you just have to get it going.

    Read More

  • How To Buy Commercial Use Elements For Digital Products At Creative Market

    If you are creating digital products to sell then you may need to purchase design elements like images, fonts, and other items to create the best products possible. Buying these creative elements for your printables and other digital products can elevate your offerings and save you time as well.

    In this post we will look at how to buy commercial use elements from Creative Market to use in your digital products.

    How To Buy Commercial Use Elements

    The video above walks you through the process of buying commercial use items on Creative Market.

    What is commercial use?

    Commercial use describes any activity where you use a product to then make a financial gain. If you are using something with the purpose to earn money then that is commercial use.

    In terms of making digital products, it means when you use a product like a graphic in your own product that you intend to sell for profit. Commercial use applies to activities including creating products, designing merchandise, and creating images for ads and more.

    If you plan to use something commercially to make money then you will need to purchase the appropriate commercial license agreement in order to do so. You pay the owner of the original item in order to use it commercially.

    If you are using elements in your designs that you plan to sell for profit without obtaining a license to do so then you are doing so illegally.

    What is Creative Market?

    Creative Market is a marketplace for design. Artists and designers contribute their work to the site in order to sell to a wider audience and make their business profitable.

    Creative Market works well for everyone as it empowers creators on both sides of the transaction to make their dreams a reality. Shop owners are able to make money with their work and buyers are able to save time and effort in their work through purchases on the site.

    Creative Market gives you the option to purchase design elements for commercial use (meaning you can use them within your products for sale). I frequently use things found on the site in my digital products in my Etsy shops.

    In this video I walk through how to purchase creative elements for digital products on Creative Market with the correct commercial use license.

    What can you buy on Creative Market?

    One of the best websites for finding design elements, Creative Market is home to thousands of different design items.

    There are an endless array of styles for each of the item types carried on the website:

    • Graphics
    • Icons
    • Illustrations
    • Objects
    • Patterns
    • Textures
    • Web Elements
    • Fonts
    • Templates
    • Photos
    • Web Themes
    • 3D Items
    • Palettes
    • Brushes
    • And more!

    No matter what type of product you want to create you are sure to find elements to help with the design.

    What do commercial use licenses on Creative Market allow?

    There are multiple different license options for items sold on Creative Market. You’ll want to purchase the correct commercial use license for whichever item you are buying based on how you will be using it and the number of sales you are making.

    Below are examples of the licenses you can choose from on Creative Market:

    Personal

    The licensed asset can appear in non-commercial project

    Can be used for

    • End Products Not For Sale
    • One personal social media account with non-commercial activities

    Cannot be used for

    • End products for sale
    • Business social media accounts
    • Physical or digital paid advertisements
    • Native apps, web apps, or games

    Commercial

    The licensed asset can appear in up to 5,000 end products for sale

    Can be used for

    • Up to 5,000 physical or digital end products for sale
    • One business social media account owned and managed by the licensee
    • Unlimited physical advertisements for local markets
    • Digital paid advertisements with unlimited impressions
    • Broadcast and streaming for up to 500,000 lifetime viewers

    Cannot be used for

    • Native apps, web apps, or games

    Extended Commercial

    The licensed asset can appear in up to 250,000 end products for sale

    Can be used for

    • Up to 250,000 physical or digital end products for sale
    • Unlimited business social media accounts owned and managed by the licensee
    • Unlimited physical advertisements for local, national, and global markets
    • Digital paid advertisements with unlimited impressions
    • Broadcast and streaming for unlimited lifetime viewers
    • One native app, web app, or game downloaded or sold up to 250,000 times

    Depending on how you plan to use an item and whether or not it is for personal or commercial use will determine which license you need for elements.

    There are also extended license terms you can read for these options on their website and look through the additional license options for things like fonts. Yes, there are different licenses for fonts!

    Get FREE Design Elements!

    The great thing about Creative Market is that they also offer 6 completely free items every week.

    You can get free items from their Free Goods Of the Week section each week.

    They include 6 different things each week and every week is different. The free goods include things like:

    • Graphics
    • Fonts
    • Holiday items
    • Photos
    • Canva templates
    • And more!

    I’ve been using Creative Market specifically for the weekly free items for a long time and my collection of items I can use has grown over time.

    You’ll have to be careful when you select things from the Free Goods section because they don’t all come with commercial licenses. Some will only offer the personal license meaning you can’t use it in things you create to sell. Others will offer the commercial license option you need for commercial projects.

    Always confirm and keep track of which license you have for items you will be using in digital products.

    Read More