How To Start A Shopify Store For Digital Products

Shopify is a popular online platform that allows you build your own online store to sell physical or digital products. Selling digital products on Shopify can seem overwhelming for beginners, but is actually quite simple. In this tutorial on how to sell digital products on Shopify we will cover:

  • how to start a new Shopify store
  • how to set up your Shopify to sell digital products
  • Shopify apps to sell digital products
How to Start A Shopify Store To Sell Digital Products Online

Shopify manages to make creating your online store easy. It’s also a robust e-commerce solution which is why it’s trusted by over 1 million businesses.

Shopify offers customizable themes to make your storefront look just the way you want it. There are also apps and tools that allow you to manage it professionally. From inventory management to email marketing, Shopify gives you the tools to make your store a success.

I recently covered why beginners might want to use Shopify and in this post I’m going to cover how to start a Shopify store and how to set it up so that you can sell digital products for passive income.

How to Start A Shopify Store For Digital Products For Beginners

How to Setup A Shopify Store For Digital Products

Starting a Shopify store is really quite simple and can be done in less than 30 minutes. In this tutorial I get a new store up and running with the first product listed in that time.

In the video above I walk you through everything you’ll want to know about selling digital products Shopify. It covers how to get started with your own Shopify store selling digital products.

I am a Shopify affiliate so you can use this link to open your store which will help support my work here.

The best way to use this tutorial is to click the Shopify free trial link and follow along as I go over the steps.

You can follow along and do it with me. You can pause and rewind as needed but I’ve found with most tutorials on Shopify it’s best to act as you watch instead of watching then either forgetting details or never opening your shop.

Sell On Shopify

Shopify takes care of everything from marketing and payments to secure transactions and shipping. Sell digital or physical products with ease.


I earn a commission if you make a purchase, at no additional cost to you.

Selling Digital Products On Shopify

Selling digital products is a bit more complicated on Shopify than just selling physical products.

You have to install an additional app in order to serve digital products to customers automatically.

The most popular option called “Digital Downloads” is created by Shopify and allows you to store your digital download files in this app which is then linked to the product sales page.

It is a little bit less intuitive than digital sales platforms that have everything on one page like selling on Etsy.

Best Shopify Apps For Digital Products

There are other apps you can use to sell digital products on Shopify including:

Which app you should use to sell digital products on Shopify will depend on the type of product you are planning to sell. Each one will have slightly different requirements.

You can view a full break down of all the apps you might want to use in this post: Best Shopify Apps For Selling Digital Product.

How To Move From Etsy To Shopify

If this post has convinced you on how easy it is to start a Shopify store, then I suggest you also look into moving your Etsy shop to Shopify to make more money and keep more of your profits.

Many Etsy digital sellers also open and use Shopify to sell digital products successfully.

The video below shows you the process of moving from Etsy to Shopify. The process is super simple for a regular Etsy shop and only slightly more work for a digital products based shop.

I highly recommend Shopify to sellers these days not only because I’m an affiliate but because I’ve seen how easy it is for beginner sellers to get up and running. Shopify has eliminated many barriers to selling online and offers it all at one low monthly price which is a great deal for anyone planning to sell online full time in the future.

Etsy has proven great for beginners but fails many large sellers which is why it can often be best to start with Shopify from the beginning. If you are going to put work into building an online shop then it should be one that you completely own and control. You will get to make all of the decisions and celebrate the success of your shop.

how to sell digital products on shopify
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Mary is the founder of Pennies Not Perfection where she shares her journey to build wealth through online income. She quit her day job in 2021 after she paid off her debt and doubled her 9-5 salary.

Mary's favorite free financial tool is Personal Capital. She uses their free tools to track net worth and work toward to financial freedom.

Her favorite investment platform is M1 Finance, where she built a custom portfolio for free with no fees. She shares her portfolio growth and savings progress every month on YouTube.